A System built by the people operating it
Tailored Meta + LinkedIn ads, Automated Follow-up, and CRM visibility built into one clean acquisition flow.
Before campaigns go live, we study the market like we have to sell the service ourselves. We look at what buyers care about, what triggers demand, what competitors are saying, and where the strongest angles are hiding.
We look for the moments that make someone stop comparing options and start looking for help. The goal is to understand what the buyer is already thinking before we write a single ad.
The ad should not just get attention. It should attract the right people and quietly push away the wrong ones before they hit your calendar.
Clicks are useful, but calls tell the truth. We use fit, booked-call rate, show-up rate, and sales notes to decide what deserves more budget.
Not complicated. Just disciplined. Research the market, create demand, reply fast, and keep the path to booking visible.
We start with focused market and competitor mapping, then turn that into a clear angle, offer, and ad message that speaks to a real situation.
A lead that waits 24 hours is not the same lead anymore. Our 24/7 Follow-Up agent answers from your approved website content, offer details, FAQs, and instructions. He can ask fit questions, guide serious conversations toward the calendar, and hand off to a human when he does not know the answer.
Leads flow into one pipeline from Meta, LinkedIn, and your landing page. The system follows up, books calls directly into your Google/Outlook calendar, creates the Zoom or Google Meet link based on your preference, sends it to both parties, and shows you the full context before the call.
One dashboard for lead source, Hermes conversations, ad reporting, pipeline stage, and booked meetings.
Workflow
The point is not more software to babysit. It is one connected view of what ads created, what Hermes handled, and what is booked.
Check new leads, booked calls, source mix, and tasks from your phone without living inside the CRM.
Lower cost per acquisition comes from the whole path working together: sharper targeting and creative, a stronger website and social presence, faster follow-up, and a CRM that stops good leads from falling through cracks.
Campaigns and retargeting built from research, not guessing. We look at the market, the buyer, the offer, and the objections before asking the platform to spend.
Hermes handles first-touch conversations across SMS, email, and chat. A prospect who waits too long for a reply is not as warm as they were when they clicked.
The dashboard shows where each opportunity came from, what stage it is in, and what needs attention. Clean stages, fewer "did anyone reply to this?" moments.
If the website feels cheap, slow, or confusing, your ads pay for that friction. I design professional pages that explain the offer clearly, look credible, and connect directly into the booking flow.
Prospects check your socials before they book. We keep them alive with proof, project notes, objection answers, and personality, not random stock pictures with captions nobody believes.
The build is not tossed over the fence. You only pay once it is ready to ship, then for the first month after launch we stay close to the messy parts: tracking, conversations, calendar flow, and the first real objections coming back from prospects.
We verify forms, tracking, source fields, notifications, reminders, and calendar handoff so the basics do not quietly break the campaign.
We review the first exchanges, update assistant instructions, tighten fit questions, and mark where a human should take over sooner.
You get walkthroughs, simple documentation, and clear rules for takeover, follow-up, and reporting so the system stays usable after launch.
The process is... Human!
The automation is useful, but this is not some robotic funnel I copy from one client to the next. I am in the build with you: offer, ads, Hermes instructions, CRM flow, calendar handoff, and the small details that make the system feel natural instead of awkward (like this haircut).
I am a software engineer-to-be with years in sales, so I care about both sides: the technical system and the actual conversation happening with a real prospect. The goal is simple: give you a sharper pipeline and a partner who can guide the messy parts with you.
Direct answers to the questions owners ask before they commit.
Yes. We usually build on top of your current setup if it can support clean stages, source tracking, and automations. If something is missing, we add the layer without forcing a full migration.
I tried the known CRMs first. Too often, the pricing was heavy and the useful visibility was still missing. I wanted to set a fair price for a CRM built around what service owners actually need. More on that is on the About page.
That usually means the ads were speaking too broadly, the form did not qualify enough, or the follow-up was too slow. We fix the front end first: research the buyer, sharpen the promise, filter harder, then feed real call quality back into the campaigns.
We define the bad-fit signals before launch: budget mismatch, wrong location, weak urgency, wrong service need, unclear timeline. Then those signals show up in the ad angle, form, assistant conversation, and sales stage. Quality is designed into the process, not wished for later.
He can hand the conversation to a human instead of guessing. You can also take over manually from the inbox whenever a prospect needs judgment, pricing nuance, or a personal answer.
Long cycles are normal in B2B and service contracts. We set multi-step nurturing flows, reminder cadences, and reactivation triggers so warm prospects do not disappear between touchpoints.
You do. Ad accounts, CRM records, creatives, automations, and tracking data remain under your ownership. We build and operate within your infrastructure.
No long-term lock-in by default. We prefer clear scope, short execution cycles, and measurable progress. Contract format can be adapted to your procurement process.
We will review your ads, follow-up, and booking flow, then show you what to fix first.